Digital Optimization Manager

  • DC
  • Full Time
  • Mid Level

The Optimization Manager will work closely with the Data & Analytics, Creative, and Copywriting teams to improve and personalize users’ interaction with GOP web properties. In this role, you will oversee the creation of customized experiences on donation pages, form pages, and the GOP homepage and provide analysis on findings gleaned from experiments, which will include A/B and multivariate tests. This position reports to the Director of Digital Data.



  • Futuristic, with a focus on user experience personalization
  • Strong background in HTML, CSS, Javascript, and/or JQuery
  • Experience with Google tools, including Tag Manager and Analytics, or willingness to learn
  • Analytical mindset
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